This client is a happy camper after landing this fine Sarasota Bay redfish. |
So, you want to be a fishing guide?
You went to bed, dreamed of being a guide, then woke up the
next morning and decided you are one.
Simple.
Not!
The kayak fishing guide profession is a rather new phenomena
since kayak fishing itself is rather new. Seems as if everyone and his/her brother/sister is a kayak fishing guide these
days.
I've been guiding since 2005 and full-time since 2009.
During that time, I've seen a whole bunch of wide-eyed neophytes become guides
and I've seen a bunch become disenchanted and quit.
There are many reasons to become a guide.
I became a guide via a suggestion from my wife, Kathy.
"You're all the time take people fishing and they
always seem to catch fish," she told me one day a few years back.
"You ought to become a guide."
At first, I resisted. But the more I thought about it, the
more sense it made. I made the decision and jumped into the endeavor
head-first. I haven't regretted that decision for a second. I run Southern
Drawl Kayak Fishing (www.kayakfishingsarasota) in Sarasota, Fla.
Here are a few things you'll need in order to hang your
shingle:
Kayaks: You'll need as many as the amount of anglers you'll
anticipate taking fishing. I prefer to limit the number of anglers I take to
two. So, I have three kayaks. I have two Jackson Cudas and a Jackson Kilroy.
Rigging: You'll need to rig each kayak. I rig mine with
anchor trolleys, anchors and rod holders.
Paddles: Of course, you'll need one for each kayak. I use
Aqua-Bound Paddles. I find it wise not to skimp when it comes to paddles (for
you or your clients).
Safety equipment: Personal floatation devices and whistles
(or air horns) are required. And you'll need lights if you plan to fish in the
dark.
Tackle: I like to carry two rods and reels per anglers. So,
if I'm taking two out, I'll need four rigged rods and reels. And since there
are a variety of fishing scenarios, I have rods ranging from light to medium
heavy. In all, I have 16 spinning rods and reels.
Lures: You'll want to carry an assortment, ranging from
topwater plugs to jigs. I do not fish with live bait, so I have plenty of artificials
from which to choose. I am sponsored by MirrOlure and D.O.A. Lures. Your
clients will go out and buy the lures that you use after they've caught fish on
them.
Fly tackle: If you plan to take fly anglers, you'll need
tackle for them. I usually carry rod rigged with a sinktip line and another
with a floating line. I am sponsored by and use TFO Fly Rods.
Freshwater gear: There's a demand for freshwater trips in
Florida. I specialize in fly fishing for bass, panfish and exotics. I have six
fly rods and reels suitable for this venture.
Other gear: I also carry rain gear for my clients. In
addition, I take a first-aid kit on every trip, along with duct tape,
screwdriver, pliers, toilet paper, sunscreen, etc. You never know what
emergency might arise. And don't forget a cooler. You'll need to carry cold
drinks on every trip.
Camera: I always tote along a camera to get photos of my
clients fighting fish and/or posing with catches. I try to email photos of
clients the afternoon after a trip.
Liability insurance: You're a fool if you take anglers
fishing for money and don't have insurance. You may never need it, but you'll
be glad you have it if the situation arises.
Website: An essential. It's imperative to have an attractive
and up-to-date website. And you'll need to work the Internet almost daily when
you're not on the water in order to get your services and your website
exposure.
Knowledge: You can't buy this. You have to earn it the good,
old-fashioned way: hard work. If you don't have a charter, you need to be on
the water. Nothing's worse for a guide than to book a trip for the next day,
but you haven't been out in a week or longer. Some call it fraud.
Personality: Your clients sometimes will endure a slow day.
It might not be your fault, but you can insure that they have a good time by
keeping things lively. Make sure you have a good knowledge of your local fish,
flora and fauna.
Clean equipment: You'll need to clean all of your equipment
after every trip. It usually takes me at least an hour to prepare for a trip
and another hour to clean my equipment afterwards. Clients expect clean and
well-maintained equipment.
Business sense: Run your charter service as a business.
Remember to tuck money away for lean times and whenever the need might arise.
You'll find that rods break, reels get dunked and lures are lost. And there are
slow times of the year when the phone doesn't ring.
Exposure: Your phone probably won't start ringing just
because you decide to be a guide. You'll need to get the word out. Join local
kayak fishing forums and be a regular contributor. Speak at kayak clubs in your
area and around your region and state. Many fear public speaking, but it gets
easier as time goes by.
As you can tell, becoming a kayak fishing guide can be a
costly endeavor. You can offset the cost somewhat by obtaining sponsorships. Many
kayak manufacturers have guide and or pro staffs and offer discounted products
to them. Ditto for those companies who make rods, reels, lines and lures. To
obtain sponsorships, you can start by sending a query email and attaching your
bio.
It's important that you don't abuse the sponsorship. Offer
to assist at shows, demo days, etc. And talk your products up to your clients during
every trip. Over the years, I've had more than 30 clients go out and buy the brand
of kayaks I use.
I also do not seek sponsorships for sponsorships' sake. I
only want to be associated with products that I use and believe in. What could
be more worthless that to get a sponsorships for products that you don't or
rarely use? Might look good on your sponsor list, but it's not right or fair.
One last tip: The way to make a small fortune in the guide
business is to start out with a large fortune.
Good luck!
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